Recurring Givers

Split built for a campaign journey

Supporters whose usual gap between gifts is a year or less: the regular givers, at any rhythm.

Request this audience

Recurring Givers · Audience rules, in Apteco Orbit: The rules tab: one rule under Includes, Donor Median Interval Days within a year, and nothing under Excludes. — **Recurring Givers · Audience rules** The rules tab: one rule under Includes, Donor Median Interval Days within a year, and nothing under Excludes. It gathers people who give at least about once a year, the steady core of the file.

Sample charity: the people and numbers in these screens are made up, so the picture shows the tool, not a result.

Who is in it

The audience is locked because 2 other items depend on it.

Split

A split sends each person down one branch of a journey, so the message fits them.

What it is built from

Each insight below is worked out by Orbit for every supporter. Click one to read it in the Field Guide.

Insights

Questions people ask

Who is in the Recurring Givers audience?

Supporters whose usual gap between gifts is a year or less: the regular givers, at any rhythm.

What is Recurring Givers for?

A split sends each person down one branch of a journey, so the message fits them. It is a building block other lists start from.

How do I build it in Apteco Orbit?

Open Audiences, start a new audience and add each rule shown above. Build an audience by hand walks you through it.

Learn Mission is a free course. The audiences part shows you how to build, read and tidy a list like this one, and the campaigns part how a journey uses it.

Build it yourself

Start with these stops, then read more in the Apteco Help Hub.

Start the course

Request this audience

Tell us who you are and what you need. An Apteco Architect gets your request and gets in touch to set it up with you.

Clients, partners and Apteco offices are all welcome.

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